BOSTON — Boston-based industry-leading real estate investment and advisory firm Senne today announced a new addition to the team, Timothy Saccoia as Chief Marketing Officer of the firm.
As Chief Marketing Officer, Saccoia works closely with each service line to ensure the Senna brand and expertise are front and center in the regional real estate market. He will be primarily responsible for overseeing all marketing efforts and initiatives for every aspect of the business. Saccoia’s experience as a creative leader across multiple industries contributes to his 360 degree approach to brand awareness, team management and growth strategy. Saccoia will leverage local market analysis, insights and nuances to create actions through its in-depth knowledge and understanding of consumer segments that relate to the business as a whole.
Prior to this role, Saccoia spent more than a decade as a senior marketing manager at the Port Authority of Massachusetts (Massport), where he managed the multi-million dollar marketing and media budget for the Boston Logan International Airport, the Port of Boston and other joint commerce and citizen efforts. He has also held critical marketing positions at Cegedim Dendrite and Honeywell, taking complex technologies and translating them into business needs.
“Tim Saccoia’s extensive marketing experience and proven leadership will be critical as we grow and continue to expand our lines of business and marketing efforts to new regions. We expect the national real estate market to continue to thrive for the foreseeable future. With Tim’s proven track record, we are ready to capitalize on the ever-changing market. The combination of effective, strategic, metrics-driven marketing and engaging, human-focused success stories is critical to Senne’s success,” said Frank Hwang, Chief Marketing Officer.
Saccoia graduated from Bryant University with a BS in Business Administration and Management. He is a native of Rhode Island and divides his time between Boston and Providence.
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